Upcoming ARM Techcon3 or is it Techcon Cubed?

The annual ARM Developers' Conference has been renamed ARM techcon3, or maybe it is ARM techcon cubed. It will be held October 21-23 at the Santa Clara Convention Center. I'm hoping to get to the keynote by Cypress Semiconductor President and CEO, T. J. Rodgers. I worked at Cypress (a long time ago now), but always enjoyed listening to T. J. His no-nonsense style of leadership was always motivating.

There are many interesting looking ESL and embedded software related presentations on the program. I have a presentation on Friday at 3 PM titled Design Flow for Embedded Software Verification on Android. I will detail a verification flow for coverage driven verification using the Android emulator. If you are working with Android or just interested in verification techniques for any mobile platform be sure to come by and hear the presentation.

Hope to see you there.

Jason Andrews