Video: Discussion with EET’s Brian Fuller on EDA, Engineers, and Social Media

At DAC I had the honor of being interviewed by EE Times editor Brian Fuller on my experiments with social media to connect to the communities of engineers that use the products and capabilities I help bring to market.  Specifically, I shared with Brian the channels I've seen work well so far, which ones are starting slow but are still promising, and ones which are just not a fit.  We also discuss what the future may hold for EDA and social media -- a future that's a lot closer than many realize.

To play the video, click on this link: http://bcove.me/oj7mkdrb

Question: are you seeing similar trends in your company and customer base?  Please share your thoughts below, tweet them, or contact me offline.

Joe Hupcey III

On Twitter: @jhupcey, http://twitter.com/jhupcey

Reference Links

Brian's reflections on our discussion:
http://greeleysghost.brian-fuller.com/2011/06/22/engineers-and-social-media-the-saga-continues/

The embedded EDA "apps" market referred to in the interview is the "OrCAD Capture Marketplace":
http://www.cadence.com/Community/blogs/ii/archive/2011/05/11/orcad-capture-marketplace-an-interactive-application-driven-approach-to-eda.aspx

Follow Brian's "Drive For Innovation" - literally a cross-country journey in a Chevy Volt to "innovation hubs across America interviewing engineers, entrepreneurs, innovators, students and the occasional mad scientist; and blogging and posting video updates about their experiences" -- via one of several social media channels:

Facebook: http://www.facebook.com/driveforinnovation

Twitter: http://www.twitter.com/d4innovation

And of course, there is a good ol' fashioned website: http://www.driveforinnovation.com/